A digital strategy is no longer complete without a mobile plan. What’s yours? I share a few ideas about how you can get mobile quickly with little effort and big results.
A lot of clients and prospects as us about our ability to manage their auto pilot SEO strategy in order to help them get found online (yes, we manage SEO strategy). However, we almost always find ourselves changing the conversation from SEO to SEM. Why? When you do a good job with SEM (which is…
‘DIY Digital’ will be the regular name for our series devoted to helping small and medium-sized businesses and not-for-profits get found online. The series will also address ways to conscientiously avoid many of the publishers that are behind the drastic increase in the cost of using the Internet.
Google’s changes to Contextual Targeting Tool with the Display Network give you chances to expand your reach. This article covers the new product, but also offers some advice on how to be mindful of the potential for additional hidden costs that might come with it.