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Media Buying Alternatives to Bell and Rogers

Bell and Rogers aren't the only media giants in town. In today's piece, we explore ways to advertise online, avoid these conglomerates AND limit your costs. It's a...

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Stop Usage Based Billing – Boycott Bell and Rogers Media

The CRTC decision to allow User-Based Billing (UBB) will cripple Canada's digital industry, including digital marketing and tools that all businesses use to get found online. Media buyers can...

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Facebook Launches “Deals”

Facebook's new Deals tool will allow small and large businesses alike to generate new customers and get found online. This blog post walks the reader through the basics of...

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Egypt: Testing the Internet “Kill” Switch

The social and digital phenomenon is almost – but not really – as important as the tide of change that are taking place in Egypt, Yemen, Tunisia and other countries...

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LinkedIn Advertising Updates

LinkedIn Ads are now available on a self-serve basis and improve the tools available for small businesses and large organizations alike to get found online. Find out how in...

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Google AdWords – Help in 44 Languages

Google has just announced that the Help section for AdWords is now available in a whopping 44 languages. For a diversified country like Canada, this makes perfect sense for any...

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Investment Executive Article

Bill Wittur of Bottree Digital Services was quoted extensively in the January issue of Investment Executive. The blog article adds to that...

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Google’s Contextual Targeting Tool

Google's changes to Contextual Targeting Tool with the Display Network give you chances to expand your reach. This article covers the new product, but also offers some advice on...

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P2P to the Rescue of DRM!!

The solution to digital storage issues: P2P file-sharing networks (and no DRM /...

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2011 Themes Edition: My ODE to Digital

My prediction is that the central themes for 2011 will revolve around what I call the ODE to digital: Open Dialogue...

 
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