Social | Bottree Digital Services in London, Ontario

Open Market Ideas: Canada Needs Social Radio

Prometheus and the American Radio Experience I really should stay away from this kind of a topic because I’m not an expert, but I can’t help but comment on the...

Broadcast is Dead

Broadcast is dead. What's an advertiser to...

Mobile: Why ALL of Your Digital Strategy Must Change

A digital strategy is no longer complete without a mobile plan. What's yours? I share a few ideas about how you can get mobile quickly with little effort...

Social vs “Frienaissance”

What's the point of 'social' networks when they're not really that...

Why Good SEM Strategy = Great SEO Results

A lot of clients and prospects as us about our ability to manage their SEO strategy in order to help them get found online (yes, we manage SEO strategy). However,...

Funny Facebook Figures

Optimization for the Client or for Facebook? I’m working on a campaign for a client and recently prepared some reports on the level of activity. As I reviewed the stats,...

Google +1 vs Facebook Like

How are users finding you and sharing your site with other friends and...

SHOME Swim and Google Non-Profit Program

I’ve finally incorporated the “SHOME Swim Challenge” with the Government of Ontario as a non-profit and I’ve started to set up the next steps with respect to promotion and structure...