Latest from the Blog
Google AdWords: 1,500% ROI!
What’s AdWords Worth To You? I recently organized some Google AdWords advertising for a relatively new company. They are in the landscape design business. I had a $200 coupon and...
Zenith Optimedia Ad Spend Data
Ad spend will continue to increase, at least as far as a new survey from Zenith Optimedia is...
Why Good SEM Strategy = Great SEO Results
A lot of clients and prospects as us about our ability to manage their SEO strategy in order to help them get found online (yes, we manage SEO strategy). However,...
TV vs Internet
Google's continued efforts to expand into the TV universe is good news for small businesses, but not so good for big...
Usage-Based Billing and the Cost of a Gig
It looks like the cost of getting, downloading and transferring information is very cheap. So why does it cost so...
2011 Themes Edition: My ODE to Digital
My prediction is that the central themes for 2011 will revolve around what I call the ODE to digital: Open Dialogue...
Google Launches AdPlanner Marketplace
Getting found online just got a lot easier if you're a publisher and you have a DoubleClick (Google) AdPlanner account. Read more to find out...
Who’s Tracking Your Site? Free Services to Help You Get Found
Getting Found Online is Easy for Publishers of Content. You Just Have to Know What Services Exist and What They Offer to Digital Media Buyers and...
Differences of Opinion of Search Share
It's said that there are lies, damned lies and statistics. ComScore and Neilsen statistics distract us from the real issue: search strategies beyond Bing and Yahoo can be...
