Archive
Avoiding Murdoch’s Media Minefield
Should media buyers say no? Can they say no? I explore the idea in this...
DIY Digital, Part II: Sell Bell
The Usage-Based Billing issue will result in massive increases to the cost of doing business but also the way in which we are evolving in our media consumption. By...
The Year the Media Died
“Mad Avenue Blues” is a great video using Don McLean’s classic “American Pie“. Enjoy it! Of course, for those with limited time (that would be all of us, right?), you...
Top Ten Media Trends In Canada, Full Version
Some of the top trends in media in Canada may not be here for a while, but they have an impact on our industry. Bill Wittur offers some feedback...
Mixed Messages from Marketing Industry
The marketing industry seems to have its wires crossed when it comes to digital. If I’ve read this article correctly, an organization called SQAD is calling for CPM (cost per...
Dispelling The Myth of the 'Missing' Business Model
For years, a lot of publishers have bemoaned the fact that they haven’t been able to ‘crack the Internet nut’ and that it’ll just be a matter of time before...
ADSDAQ
ADSDAQ has landed. It’s finally here, in full form. ADSDAQ gets its name from a cousin, NASDAQ, which is short for National Association of Security Dealers and Quotation System. The...
