Archive

Google AdWords: 1,500% ROI!

What’s AdWords Worth To You? I recently organized some Google AdWords advertising for a relatively new company.  They are in the landscape design business. I had a $200 coupon and...

Dont-be-evil

How ‘Free’ Is Google’s Free AdWords Consulting Service?

Is Google's new starter program helping clients stay in it for the long-term or is it setting a bad precedent for over-management of campaigns? In this article, I do...

Google AdWords and Browser Speed

What's the fastest browser for using Google AdWords? Safari, hands...

Google Searching for Synonyms

Original Story here. Original Google Post here. As indicated by Danny Sullivan, the author of the first post, Google is testing the use of synonyms with search results.  Previously, ‘stemming’...

Why Google Wins Search

As an SEM expert, I spend a lot of time navigating my way through different platforms and dashboards and consistently find that Google’s AdWords platform outperforms any other search engine....