Facebook Frustrating Users, Faciliating Facial Factoids

Posted: June 13th, 2011   |   Category: Case Studies | Industry News | Social

Last week, I noted that Facebook’s facial recognition program is (a) a threat to people’s privacy and (b) something that everyone should try to turn off.

Now, it seems, Facebook is using a false account verification process in order to get you to assist them in recognizing specific people that are part of your network.  Being so desperate to get back into Facebook, people will be more than happy to help Facebook with this hefty task of labeling all of your friends and contacts.

Here’s a sample of the process that I just went through (with apologies to my friend J who I tried to block out without completely losing the point):

As you can see, we’re looking at an obvious concerted effort to get existing users to filter for facial recognition.

We’re doing the dirty work for Facebook.

If this is really true, people will start dropping this social network quicker than butter melting in the sun.  I know … I’m a hypocrite.  I’m still using it in the short run, but I’ll begin reducing my use during the SHOME Swim Challenge and other efforts.

Of course, I don’t know what other people have experienced, so please post your photos or links below, as I would like to know if this is a one-off for me or something that’s more ubquitous.

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